You don’t need to have read Sun Tzu or Voltaire to have heard some people say that “Life is all about the journey, not the destination”. In fact, you could even hear me say it from time to time. Recently I was having a discussion with a friend, trying to convince me to play aContinue reading “#027. On the journey AND the destination”
Tag Archives: psychology
#019. On the cost of Free
There is no such thing as free lunch. So goes the adage.How about free beer? If you know the history behind the saying, it comes from a time when free lunches were used to attract people in restaurants to boost activity and revenue. The reasoning was that offering free lunch would entice the customers toContinue reading “#019. On the cost of Free”
#018. On microtransactions and change
I have been thinking about writing on this topic for a while. It has become so much part of the gaming world that it’s soon going to be hard to find a game that doesn’t have any. But thus far I wasn’t sure I had a single point of view on the matter and thoughtContinue reading “#018. On microtransactions and change”
#012. On the impact of Achievements and the psychology of rewards
Achievements have been around for a while now and the hold they have on the gaming world is impressive. Many communities, including TrueAchievements, have been built around them. The impact they have had on the industry is unique and I find it fascinating how they drive behaviour like nothing else before. But how and whyContinue reading “#012. On the impact of Achievements and the psychology of rewards”
#010. On gam(bl)ing
Gaming has become contaminated with gambling in recent years, just as much as gambling is trying to turn a page and look more like games. What are those trends about? I remember when I was a kid, my father used to play Lotto (or National Lottery) every week.He used to have each of the kidsContinue reading “#010. On gam(bl)ing”